Mattr Adds Values-Based Social Segmentation and Influence Marketing Features

Austin, TX (PRWEB) September 16, 2014 The goal of marketers is to connect with customers to elicit the right emotions at the right time in the right place within the buying cycle. However, gaining the necessary personality and value-based data to effectively form this connection can be a costly and time consuming endeavor. Today […]

CandyWarehouse.com Hires New Marketing Head

El Segundo, CA (PRWEB) June 30, 2014 Having earned his Ph.D. in Theoretical Chemical Physics from Caltech (with a Nobel Laureate as his advisor), Dr. Boney is ready to apply his skills in the real world of e-commerce – helping CandyWarehouse advance its positioning both online and off as America’s premiere source of bulk candy, […]

Mood Media Client DXL Wins Award for Innovative Scent Marketing

Austin, TX (PRWEB) June 26, 2014 Mood Media is pleased to announce that national men’s retailer DXL received the SMItty award at ScentWorld 2014 for the “Most Innovative Use of Scent Marketing” based on its strategic implementation of a custom fragrance during its comprehensive 2013-2014 rebrand and store redesign. Each year, ScentWorld celebrates outstanding examples […]