Convincing Naysayers to Adopt New Technology
There's a considerable difference between selling a product that has technology that's widely accepted versus marketing one with brand-new technology. When it comes to selling a new technology, the details matter more — a lot more. As an engineer by …
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Internet of middlemen You don't need to build technology to start a technology
So what, if not technology, does a budding entrepreneur—in Europe or anywhere else—need in order to build a tech company? A decent idea, branding, and the ability to rapidly expand, Holmes says. “The axis along which they are building value is really …
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